I recently traveled to Creations Salon in Rochester Hills, MI, for a Pure NV BKT Botanical Keratin Treatment. If you look at the way my hair looks without any styling products and no styling done to it, you can see why I was really looking forward to this hair smoothing treatment:
Pure NV BKT has several different Keratin treatments available, the longevity of which range from 1 shampoo to 20 weeks. Thanks to the great people at Pure NV BKT, I had the 16 week treatment, which makes your hair super smooth, frizz-free, extremely shiny, plus it cuts your hair drying time in half. The treatment is a formulation of natural vitamins (the NV in the name) plus Argan Oil and extremely pure Keratin. This treatment is free of sodium chloride, sulfate, and parabens. And the best part of all is that this process meets Formaldehyde levels set by the Cosmetic Ingredient Review and Worldwide Standards, so there is no worry for the health of your hair – or for your own health!!
I made a video of the entire process, which you can view here:
For those of you who would rather read about it, here’s what happened.
When I arrived at Creations Salon, I was immediately greeted by Jeri, the super sweet manager. She took me over to Sandy, a fabulous stylist who really knows her stuff. Sandy explained the process to me, and I was blown away by the intricacy of it.
First, Sandy washed my hair seven times with a clarifying shampoo. The Pure NV BKT Clarifying Shampoo is great stuff – even after seven washings, my hair still felt pretty soft when it was dried. After thoroughly drying my hair (I mean not one speck of dampness left!), Sandy then applied the Pure NV BKT Botanical Keratin Treatment to my hair, a tiny 1/8 inch section at a time. She used what almost looked like a paint brush and smoothed the treatment on, soaking my hair in the solution. This took quite a while because she did such tiny sections at a time. I was shocked that this part didn’t smell. For some reason I thought it would smell strong, like perm solution, but it didn’t really smell like anything.
The difference in the Pure NK BKT treatment and other treatments out there is the amount of Formaldehyde. We have all heard horror stories about the levels in smoothing treatments being high enough to seriously compromise your hair and your health. Pure NV BKT found a way to make a very safe, effective treatment with a natural process that completely complies with industry standards (a maximum level of %.20 and .075ppm for aldehydes or formaldehyde residue), so there’s no way you are going to see an expose of Pure NV BKT on 20/20 or 60 Minutes.
Once my hair was completely covered in the solution, Sandy put a cap on my hair and I sat for 20 minutes, happily reading about all the trouble various celebrities had gotten themselves into.
Then, Sandy dried my hair completely again. This time, my hair definitely felt coated and was difficult to brush through. Once it was totally dry, she flat ironed the heck out of it – each tiny section was flat ironed five to seven times so it was completely flat. This cures the keratin into the hair shaft and seals it. The whole process took about three hours. The cost for this treatment varies based on how much hair you have, because what took three hours for me could take an hour and a half for someone with shorter or thinner hair. For my hair, the cost of the treatment would run about $430. This includes the treatment, plus the shampoo and style once the treatment is over, as well as starter products.
Which brings me to the little slice of hell that goes along with this treatment – the waiting between the treatment and the washing it out. You have to wait at least three days before washing it out, which means no washing your hair, no getting it wet in any way, no sweating, NOTHING. You can’t put your hair up in a clip or a ponytail, or do anything to it that might bend the hair shaft. And your hair feels strangely thick and coated, although you can use dry shampoo to liven it up after a few days if you want.
My hair looked pretty good right after, and honestly it didn’t look that bad after four days. It felt strange, sort of heavy and like my hair was coated with something. But really the waiting period in between was more psychologically difficult than visually awful. Typically you go three days before washing, but because of the weekend, I went four days before getting a shampoo and blow dry. I could not WAIT to get in there for that shampoo!! It wasn’t too difficult to shower without getting my hair wet, but in this hot weather and with all the family activities I had going on, trying not to sweat was basically impossible. I definitely got my hair wet at the nape of my neck, so it will be interesting to see how that affected the treatment in that area.
And so, after four long days I traveled back to Creations Salon and had a wonderful shampoo and blow out by Christie. She used Pure NV BKT Color Seal Cleanser ($20) to wash my hair, then Pure NV BKT Color Seal Moisturizer ($20) to condition it. She also put in a little of this flipping fantastic styling product of theirs called 1 for All ($30). I LOVE this, it’s a fantastic styling product that is great for after the treatment but also great on its own. It’s a leave in conditioner that makes your hair look fantastic without weighing it down.
Then she blew it out, and didn’t even need to flat-iron it because my hair was….smooth!! Silky!!! Straight but with tons of body!!!! Oh yes oh yes, color me HAPPY.
This process is so gentle, you can have it right after getting color and highlights.
So far, my hair looks and feels amazing. I definitely feel like it was worth the time and the cost. I want to thank the great people at Creations Salon again, as well as the wonderful people at Pure NV BKT. And I will definitely check back in after four months is up to let you all know how the treatment held up for me. If you are interested in a Pure NV BKT Keratin treatment or their products, head to the website which lists salons that carry the line. And let us know what you think! – Lisa
*pr samples, treatment provided courtesy of Pure NV BKT and Creations Salon