Beauty Info Zone has been affiliated with ShopBop for almost a year though it’s quietly in the background and we don’t talk about it much. But now is the perfect time to discuss and showcase them because they’ve opened a new shop called Born Free that is only available for a limited time.
Shopbop joined forces with Born Free, (led by John Megrue), Anna Wintour and Diane von Furstenberg in conjunction with Amazon Fashion, MAC AIDS Fund and 22 leading women in fashion, in an effort to raise awareness and support for the elimination of mother-to-child HIV transmission. The 22 top designers who have contributed to the collection are mothers themselves and therefore, strongly connected to this initiative.
Key points about the Born Free cause:
- Born Free is a private sector-led initiative with the sole objective of ending mother-to-child HIV transmission by December 31, 2015
- One pill a day saves a child from HIV; elimination is possible!
What is special about the Collection? The entire collection, including clothing and accessories for women and children, is based on prints from Wangechi Mutu, a celebrated Kenyan-born New York- based visual artist. This collection includes around 50 items, with most items under $250. It is limited edition – when it sells out, it is gone!
The designers that have collaborated with Born Free for this important initiative are only amazing. Look at this list: Victoria Beckham, Gisele Bundchen, Tory Burch, Sarah Burton (Alexander McQueen), Consuelo Castiglioni (Marni), Alberta Ferretti, Diane von Furstenberg, Carolina Herrera, Donna Karan (DKNY and Urban Zen), Liya Kebede, Clare Waight Keller (Chloe), Jenna Lyons (J Crew), Isabel Marant, Marchesa, Stella McCartney, Phoebe Philo (Celine), Miuccia Prada, Rachel Roy, Ivanka Trump, Donatella Versace and Vera Wang. If you want more information about these designers you can use our Shopbop link on the right.
The two of us at Beauty Info Zone believe very strongly in supporting causes like this so we hope you’ll go to Born Free, take a look, and possibly buy something that will be stylish and be helping this important cause.
Shopbop is asking all posters to use #joinbornfree to join the conversation, and #im4zero to show your personal support for the cause. A quote from DVF, one of our partners: “We already have the solution, we just need to scream it. It’s the very beginning of the end of HIV.” - Diane von Furstenberg on Born Free.
Thank you for reading – Marcia and Lisa
If you are looking for some great deals on awesome designer bags, shoes, and accessories, or even just some fashion inspiration, look no further than Shopbop. This fantastic online fashion mecca is sponsoring at $100 gift card giveaway that will go straight into the pocket of one lucky Beauty Info Zone reader. What to buy? Well, it’s getting colder, so how about checking out the fabulous jackets?
I love the 10 Crosby by Derek Lam coats. But I think cool leather jackets are calling my name this year…
J Brand Ready to Wear Coats have some classic yet funky alternatives.
And you can’t go wrong with McQ Alexander McQueen coats.
Be sure to check out the Shopbop Blog for even more ideas, and enter today – I can think of about 5,000 more great things to spend that $100 on, from the A to Z of Style book –
to a Blackboard Piggy Bank.
Giveaway information: This is a US only giveaway sponsored by Shopbop. It closes at 11:59 p.m. EST on Nov. 22, 2012. Winner will be announced via the Rafflecopter and a post so you need to check back.
We’ve had some dishonesty with Twitter entries. Very few people actually do the tweet but they check that they did. Unless we can confirm your entries on Twitter, Facebook etc. another winner will be chosen. Sorry but honesty is important.
One Beauty Info Zone giveaway ends, and another begins – how awesome is that? Enter today to win a $100 gift card from the online store Shopbop. You can find all kinds of amazing things at Shopbop on which to spend your hundred bucks. How about some Juicy Couture swimwear to give you inspiration to keep in shape for the summer? Or check out the Undrest bikinis, or the Tori Praver swimwear.
Or, go for some jewelry. How about this:
Or a belt:
Or even a book:
Whatever you chose, your $100 will go far – they have all kinds of great items at all different price points. Entering is easy! Here’s what you do:
Mandatory to enter:
**You must be a Beauty Info Zone subscriber to enter. Leave us a comment on this post and tell us what item you might buy with your Shopbop giftcard. Then email us at firstname.lastname@example.org and identify your post (your user name please). Use ‘Shopbop’ as the email subject.
Extra Optional ways to enter:
1) Like us on Facebook
2) Follow us on Twitter
3) Post about this contest on your own Facebook wall. Include the URL of the giveaway in your post.
4) Tweet about the contest on your own Twitter page. Use @beautyinfozone and the url to this page in your tweet.
5) become a fan of shopbop on Facebook
Contest ends at 11:59 p.m. EST on January 22nd, 2012. So whatcha waiting for?? Enter now!!!