Truth Vitality helps our aging heads and maybe yours with a giveaway

truth in aging logoThe website Truth in Aging carries an amazing amount of products that will help us as we go through the aging process. You can count on them for over 20 brands and one of their newest is Truth Vitality which is a line of products especially designed for women with fine hair or women with thinning hair, those who’d simply like more voluminous hair on their head or eyebrows. We were sent a few products to see if it helped our aging heads.

LISA’S PRODUCTS:

What does your shower drain look like? It is a messy tangle of hair?? I shudder when I see mine…I can’t believe I am losing that much hair every time I shampoo and condition. Truth Vitality Shampoo and Conditioner promised me less shedding, so I was more than happy to give them a whirl.

Truth Vitality True Volume Shampoo and Conditioner

Truth Vitality True Volume Shampoo and Conditioner

It’s funny, for hair products that promise volume the formulas are certainly on the thin side…but they do deliver every promise.

Their nourishing formulas are infused with a unique copper peptide complex to encourage hair growth, as well as powerful antioxidants, vitamins, and extracts to rebuild struggling strands from the inside out.

The True Volume Shampoo’s formula is loaded with beneficial ingredients to fight thinning hair, increase volume and strength, and stimulate new hair growth, including copper peptides, caffeine, ferulic acid, vitamin A, and beta carotene.

Our conditioner offers a unique combination of emu oil and copper peptides to stimulate the hair follicles, increasing their size and encouraging hair growth. There’s also caffeine, beta-sitosterol, Aspen bark extract, and macadamia nut oil to add strength, volume, and shine.

Truth Vitality True Volume Shampoo and Conditioner

I do see less hair in my drain so I know I am shedding less as I use the True Volume Shampoo and Conditioner. My hair feels very soft, floaty, and full. It’s shiny too! Volume hair products often leave my hair feeling coated, but these don’t – my fine hair loves them.

These two hair products retail for $64, but right now I see them on the Truth in Aging website as a duo for $54.40.

If you have fine or thinning hair, you will love this sulfate/silicone/paraben-free duo. If you want to address hair loss, I think this is an excellent option.

MARCIA’S PRODUCT:

Truth Vitality Brow Empower

Truth Vitality Brow Empower

BROW EMPOWER from Truth Vitality was created for people just like me. I never had to worry about my brows and gave them little thought. I’d pluck to keep strays away but they were full and I basically ignored them. Along came age and illness and my eyebrows are no longer what they were.

Truth Vitality Brow Empower

Truth Vitality Brow Empower

Brow Empower ($39) is a lightweight gel that you can apply day or night. It’s a light brown serum that will dry down so that you can apply eyebrow makeup over it. This stimulates healthy growth using a blend of copper peptides, vitamin B5, and emu oil. Copper peptides increase the size of hair follicles and stimulate new hair growth while the vitamin B5 and emu oil gently condition and smooth the hair strands.

Truth Vitality Brow Empower

Truth Vitality Brow Empower

The applicator of Brow Empower is a new technology and can break easily so you need to use some TLC with it. I admit that I dropped mine and it doesn’t work properly but I’m still using the product. I use a cotton swab to get the product and apply it to my brows that way. I’ll often then use the applicator to smooth it onto my brows.

Truth Vitality Brow Empower

Truth Vitality Brow Empower

Truth Vitality added a unique touch to this product. There is a small pin like tool that helps you keep the applicator top free from product. If it starts to clog up just wipe the metallic tip and orifice with a soft cloth or tissues and insert the pin. It clears it easily. I wish other products had thought to include something like this.

applicator for Brow Empower

applicator for Brow Empower

Something I found very interesting is that Truth in Aging has a community of testers so this and the other products in the Truth Vitality line have been tested and reviewed by them. I’ve started to see some brow growth and am finding new hairs. It’s so easy to use that I’ll continue this and hope that I can eventually see a fuller brow.

GIVEAWAY INFORMATION: Truth in Aging has kindly offered to send two winners products. You must be a US subscriber of Beauty Info Zone to enter. One subscriber will win the Truth Vitality Shampoo and Conditioner while another subscriber will win Truth Vitality Brow Empower. Your hardest job is to decide which of these would be best for your needs. The giveaway is open through 8/1/16 at 11:59 p.m. ET. If comments get cranky and close please email us at beautyinfozone@gmail.com with the subject Truth in Aging and make your comment there. Please remember that we verify all entries so keep it on the straight and narrow.

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*products provided for review, prizes will be sent by Truth in Aging

Giveaway alert! Marc Anthony Hydrating Coconut Oil and Shea Butter Shampoo, Conditioner and Hairspray

Did you have an amazing Memorial Day weekend?? I know I did…and between chlorine in my hair and forgetting to wear a hat, I realized quickly that dry, damaged summer hair is not far away.

Marc-Anthony-logoAn awesome drugstore choice for dry summer hair is Marc Anthony. I first tried this line 5 years ago and I’ve been a big fan ever since. They recently sent me their Marc Anthony’s Hydrating Coconut Oil and Shea Butter hair products to test, and I am definitely impressed…and you can win these products for yourself!

Marc Anthony Hydrating Sulfate Free Coconut Oil & Shea Butter Shampoo and Conditioner

Marc Anthony Hydrating Sulfate Free Coconut Oil & Shea Butter Shampoo and Conditioner

The Marc Anthony Hydrating Sulfate Free Coconut Oil & Shea Butter Shampoo ($7.99) is a wonderful every day shampoo that cleanses but doesn’t strip hair. It’s one of the more moisturizing shampoos I have tried, with coconut oil, biotin, and shea butter to strengthen hair and repair split ends. This will work on any hair texture, color-treated hair, and sensitive scalps. The only caveat would be that it has fragrance, albeit a lovely deep coconut one!

The Marc Anthony Hydrating Coconut Oil & Shea Butter Conditioner ($7.99) is the perfect partner, giving hair even more moisture and leaving it super soft and shiny. My hair is fine, and often I can’t do highly moisturizing shampoos and conditioners. My hair just loves these two though and I find that I have almost no problem with frizz when I use them.

Hydrating Coconut Oil & Shea Butter Volume Hairspray

Hydrating Coconut Oil & Shea Butter Volume Hairspray

I also tested the Hydrating Coconut Oil & Shea Butter Volume Hairspray ($8.99). This is an aerosol spray hairspray that gives a light, flexible hold. It does indeed increase hair volume and while I have long layers, it kept my hair nice and fluffy all day. I tend to be a bit overzealous when spraying on hairspray because my hair is so fine it doesn’t want to hold any curl. I found that this hairspray does the trick, although don’t overdo or it can become stiff. This hairspray has an awesome coconut scent that I wished lasted even longer.

Intense moisture is the whole concept behind the Hydrating Coconut Oil and Shea Butter line, making these hair products truly perfect for summer hair. You can find them at retail locations nationwide including CVS, Duane Reade, Harmon, Face Values, Rite Aid, Ulta and Walgreens, as well as online at www.marcanthony.com.

My Marc Anthony hair!

My Marc Anthony hair!

For even more awesome hair news, Marc Anthony is hosting a giveaway for all three products!  Not one, but TWO lucky Beauty Info Zone readers will win this set for some great summer hair. This giveaway ends 6/19/16 at 11:59 PM EST and is US only. The two requirements to move on in the Rafflecopter: Subscribe to Beauty Info Zone’s email and leave a comment. After that, do as many of the additional entries as you want. If the comment section decides not to cooperate, just email me at beautyinfozone@gmail.com and label it MARC. Comment in the email and continue on. Good luck and good hair!  – Lisa

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*products reviewed and giveaway items from Marc Anthony

L’Oréal Paris Advanced Haircare Extraordinary Oil Collection

L'Oréal Advanced Haircare Extraordinary Oil Collection

L’Oréal Advanced Haircare Extraordinary Oil Collection

Thanks to Socialstars who is supporting us in our L’Oréal Paris Advanced Haircare Extraordinary Oil Collection series.

It’s always great to find haircare that will give your hair new life and body which is exactly what the L’Oréal Paris Advanced Haircare Extraordinary Oil Collection is all about. Over the next weeks we’ll be introducing you to more about these products on Beauty Info Zone as well as on our other social media accounts.

What makes this collection stand out is that it’s readily available, priced for all budgets, and it works. It’s a combination of cleansing and hydrating. So many shampoos strip your hair of essential oils to keep it from looking shiny and moisturized but the Extraordinary Oil Nourishing Shampoo transforms your hair from dry to lustrous.

L'Oreal Extraordinary Oil Nourishing Shampoo

L’Oreal Extraordinary Oil Nourishing Shampoo

Ingredients: AQUA / WATER / EAU, SODIUM LAURETH SULFATE, COCO-BETAINE, LAURETH-5 CARBOXYLIC ACID, COCAMIDE MIPA, SODIUM CHLORIDE, ISOSTEARYL, NEOPENTANOATE, PARFUM / FRAGRANCE, POLYQUATERNIUM-10, AMODIMETHICONE, SODIUM BENZOATE, HEXYLENE GLYCOL, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, PEG-60 HYDROGENATED CASTOR OIL, SALICYLIC ACID, CAPRYLIC/CAPRIC TRIGLYCERIDE, SODIUM HYDROXIDE, ARGININE

After shampooing you’ll want to turn to the Extraordinary Oil Conditioner to keep away flyaway hair and frizz. This will smooth your hair while adding visible life to it.

L'Oreal Extraordinary Oil Conditioner

L’Oreal Extraordinary Oil Conditioner

With all of the Extraordinary Oil collection there is a fragrance that isn’t overwhelming. It’s a fresh sort of clean scent that isn’t too strong. During the day you might notice it when you turn your head but that’s about it.

Ingredients: AQUA / WATER / EAU, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, AMODIMETHICONE, PARFUM / FRAGRANCE, ISOPROPYL ALCOHOL, PHENOXYETHANOL, COCOS NUCIFERA OIL / COCONUT OIL, BENZOIC ACID, TRIDECETH-6, CAPRYLIC/CAPRIC TRIGLYCERIDE, ARGANIA SPINOSA KERNEL OIL, POTASSIUM HYDROXIDE, ARGININE, GLUTAMIC ACID, SERINE, CETRIMONIUM CHLORIDE, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, BENZYL SALICYLATE, BENZYL ALCOHOL, GLYCINE SOJA OIL / SOYBEAN OIL, HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL, ALPHA-ISOMETHYL IONONE, HYDROXYCITRONELLAL, CHAMOMILLA RECUTITA EXTRACT / MATRICARIA FLOWER EXTRACT, CI 19140 / YELLOW 5, PHYLLANTHUS EMBLICA FRUIT EXTRACT, CI 15985 / YELLOW 6, CI 14700 / RED 4, TOCOPHEROL.

The star of the three products in the line is Extraordinary Oil Transforming Oil-in-Cream.

L'Oreal Extraordinary Oil Transforming Oil-in-Cream

L’Oreal Extraordinary Oil Transforming Oil-in-Cream

If you look at the ingredient list you’ll see all the amazing oils that will keep your hair from being lifeless. This line is especially recommended for people who have dry hair or color-treat their hair. This brings back the luster you are missing.

Ingredients: AQUA / WATER / EAU, CETEARYL ALCOHOL, COCOS NUCIFERA OIL / COCONUT OIL, CETYL ESTERS, CETYL ALCOHOL, AMODIMETHICONE, BEHENTRIMONIUM METHOSULFATE, PARFUM / FRAGRANCE, PHENOXYETHANOL, CAPRYLIC/CAPRIC TRIGLYCERIDE, BHT, ARGANIA SPINOSA KERNEL OIL, TRIDECETH-6, ARGININE, GLUTAMIC ACID, CHLORHEXIDINE DIGLUCONATE, CITRIC ACID, STEARYL ALCOHOL, SERINE, MYRISTYL ALCOHOL, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, CETRIMONIUM CHLORIDE, BENZYL SALICYLATE, GLYCINE SOJA OIL / SOYBEAN OIL, HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL, BENZYL ALCOHOL, CARAMEL, ALPHA-ISOMETHYL IONONE, HYDROXYCITRONELLAL, HEXYL CINNAMAL, CI 15985 / YELLOW 6, CI 19140 / YELLOW 5, COUMARIN, CHAMOMILLA RECUTITA EXTRACT / MATRICARIA FLOWER EXTRACT, LIMONENE, PHYLLANTHUS EMBLICA FRUIT EXTRACT, TOCOPHEROL.

Towel dry your hair and add the Transforming Oil-in Cream. It will make your hair so much easier to comb through and it won’t leave an oily mess.

You’ll be updated more about this L’Oreal Paris collection as we see how it works over the long haul. Until then, if you see this at Target or other stores you seriously should consider picking it up.

*sponsored post our own opinions, products were purchased to faciliate review

#L’Oreal  #extraordinaryoil  #beautifulhair  #l’orealparis

Color Care by StriVectin HAIR – Ageless Beauty

Leave it to StriVectin to not only come out with a new terrific haircare line but to add in a product I’ve never used before even after having color treated hair for dozens of years. I received the opportunity to try out StriVectinHAIR Color Care Starter Trio and was eager to have the experience. Now that I’m using it, I’m thrilled.

StriVectin HAIR Color Care Starter Trio

StriVectin HAIR Color Care Starter Trio

This travel size set is the perfect way to know if StriVectin HAIR is for you. There’s a 2 fl oz bottle of Color Care Shampoo, a 2 fl oz bottle of Color Care Conditioner, and the product that makes this even more special – a 1 oz tube of Color Care Vibrancy Booster. The Color Care Trio has lasted me for several weeks and I’m not finished with the 3 products.

StriVectin Color Care Trio

StriVectin Color Care Trio

I haven’t enjoyed washing my hair this much in months. I love how my hair looks and feels after using this. Why do you want this? I’m sure it’s for the same reasons I do. If you color treat your hair you want to use products that are very gentle yet effective. Products that help you retain color and keep it from fading. What makes StriVectin different is that it’s formulated with “NIA-114™ and Chromalast Protein Complex™ to offer UV protection, lock in color, and reduce damage due to coloring treatments. ”

While the shampoo and conditioner are excellent and I feel like they do their job perfectly, it’s the Color Care Instant Vibrancy Booster that has made me excited about StrivectinHAIR. As a matter of fact it’s sitting in my Beauty Brands cart waiting for me to order it.

StriVection HAIR Color Care Instant Vibrancy Booster

StriVection HAIR Color Care Instant Vibrancy Booster

Color Care Instant Vibrancy Booster has a texture that’s between a serum and a conditioner, it’s slightly thicker than a hair serum would be while at the same time it’s thin enough to massage it into your hair easily. Wash, condition, and then vibrancy boost. The way to use the booster is to massage it onto your scalp and then work your way down. Leave it in for 2-3 minutes. It’s recommended to use this 2 to 3 times a week which works great for my personal timing. The Instant Vibrancy Booster targets signs of damage but it also helps strengthen your hair for improved conditioning and luster. When I use it I feel that my hair is shinier than ever.

The products have a luscious smell. I had to stick my nose into the bottles to figure out what it was since it’s not overwhelming. I notice a melon fragrance to them. I can smell it on my hair when I move my head and it makes me smile. Some scented products keep me up at night but these soothe me.

StriVectin HAIR

StriVectin HAIR

StriVectin explain all the benefits on their box to show why these contribute to ageless hair. You hair will be strong, radiant, full, hydrated, nourished, smooth, soft, bodified, vibrant, and manageable. I’m going to have to agree with all 10 points. I love running my fingers through my StriVection HAIR head!

StriVectin HAIR Color Care products

StriVectin HAIR Color Care products

This set is one of 3 that StriVectin has and they also have a full line of their products. If you need extra volume try the Max Volume Starter Trio, the secret product in that collection is the Max Volume Bodifying Radiance Serum. If you feel you need to restore and revitalize damaged hair then the Ultimate Restore Starter Trio is the answer to your needs. That too has a special product, the Ultimate Restore Deep Repair Mask. Each trio is $30 or $32 while individual products cost between $10 and $45. Almost every product can be bought in the travel size too if there’s just one you want to test out. That alone is unique.

Beauty Brands carries the StriVectin Hair line along with other online retailers. StriVectin has come so far from their beginning and the direction they are going in with their hair line is making me so happy. Color Care products are just what the (hair) doctor ordered for me.  — Marcia

*sent for consideration

Holiday Gift Guide for Lustrous Locks

A good friend of mine once said, “It’s all about two things: skin and hair.” I took it to heart and put all of my efforts into having great skin and great hair – and I think she is a genius. Great hair in particular just makes EVERYTHING better. Here are my picks for awesome holidays gifts for creating lustrous locks!

Mastey Paris Hair Care

1.  Mastey Color Protecting Shampoo, Restorative Mask, and Oil Treatment: I can’t get over this fabulous 100% vegan and completely eco-friendly salon line. I never even knew about it until about 6 months ago and I have not only finished everything I’ve tried, I’ve actually stood there in the shower with an empty bottle trying to wish more product into it.

Mastey Paris Hair CareBig favorites of mine include the Color Protecting Shampoo (SAVE! $34), which does a great job of washing my oddball hair – oily roots, dry ends, tons of hair but it’s very fine, color treated, mid-back length…yeah, not many people have all the weird issues I have, so when I find something that works it usually works for everyone else. This creamy shampoo has great ingredients like argan oil and olive oil, and is so gentle you can also use it as a face and body cleanser. The Restorative Mask (SAVE! $22) is an incredible deep conditioning treatment that soothes dry, damaged ends with Omega-3, Omega-6, and Omega-9, Argan Oil, Olive Oil, and Grape Seed Extract. The Oil Treatment (SAVE! $25) is hair treatment perfection in a bottle.  Not too heavy for fine hair, but still nourishing and conditioning.

Philip B Rejuvenating Oil

Philip B Rejuvenating Oil

2.  Philip B. Rejuvenating Oil (SAVE! $30)  This is a VERY interesting hair product – a perfect stocking stuffer for the hair aficionado who has everything but wants even more. You put this on dry hair before washing. It sinks into every single strand of hair, plumping it up for the most possible volume. It makes hair super strong and shiny, and it is also a scalp ‘detox’, getting rid of any built up product and oil. My ends can get very dry and frizzy because I do a lot of heat styling, and this treatment never fails to bring me back to bouncy, shiny hair. Another bonus – it can be used on keratin treated hair!

White Sands Leave In Spray Conditioner

3.  White Sands Leave In Spray Conditioner (SAVE! $15)  I love a good leave-in conditioner and this one from White Sands is superb. It has something called ‘selective conditioning’, which reminds me of my ‘selective listening’ skills (say work and I tune out…say chocolate and you have my full attention!). The Leave In Spray Conditioner hones in on frazzled areas to repair and smooth, giving already healthy areas a lighter treatment.

KISS Instawave Hair Curler

KISS Instawave hair curls

KISS Instawave hair curls

4.  KISS Instawave (SPLURGE! $60)  This is cool. I am totally uncoordinated when it comes to hair styling and it took me about 10 seconds to get the hang of this. The curler does the work for you, wrapping hair around the diamond-ceramic ionic hair curler. My hair is LONG, so usually these types of devices do not work for me, but this works on any length and gives me a loose, wavy curl that lasts all day.

Conair Infiniti Pro Curl Secret

Conair Infiniti Pro Curl Secret curls

Conair Infiniti Pro Curl Secret curls

5.  Conair Infiniti Pro Curl Secret (SPLURGE! $100)  You want curls that last for three days? The Conair Infiniti Pro delivers. This fantastic tool has a learning curve – it took me several times to figure out how to use it correctly for my particular hairstyle – but it has become my go-to for my best curled hair look that lasts several days. Curls are created via the tourmaline ceramic barrel inside the curling machine. You need to section hair, putting each piece in at a time. The machine pulls hair in, curling it tightly and closely to the heated barrel. A beeper tells you when hair is finished, and the Infiniti Pro Curl Secret releases the hair – and it’s fabulously curled. You can decide how tight you want your curl. For me, my hair is so long that I can only do about 3/4 of the length…but oh my, the curls this gives!! Long, wavy, flowy curls that look amazing finger brushed the first day. The second and third day I use a brush and the curl is still there holding strong. Because I have so much hair, the curling is time intensive – about 20 minutes, compared to the 10 minutes with the KISS Instawave – but the results are always worth it. This is a fantastic gift for anyone who wants tons of curls – loose, medium, or tight – that just won’t go limp.  – Lisa

*samples sent for editorial consideration; affiliate links

The recipe for a perfect blowout with Kenra Professional Hair Care

Kenra Professional Hair Care

Kenra Professional Hair Care

The search for a perfect blowout never ends. Why is it that my hair looks so amazing when my hairstylist blows it dry, but it’s such a challenge for me to get the same results at home? Kenra Professional Hair Care recently launched some new products at Ulta that make it easy for me to recreate a great salon blowout that lasts all day. Here are the three Kenra Professional styling products that make up the recipe for a perfect blowout:

Kenra Platinum Thickening Glaze

Kenra Platinum Thickening Glaze

1.  Kenra Platinum Thickening Glaze ($22)  Maybe it’s the shape of the bottle, but for some reason I kept thinking this was a spray and tried to mist it onto my hair. It probably took me three times before it finally sunk in that this is a hair SERUM, not a spray! My hair is very long and fine so it needs help with volume without being weighed down. I find that the Thickening Glaze does a great job of giving my hair oomph by making it look fuller with lots of body. It’s also very moisturizing, so my dry ends are much happier when I use this.

Kenra Perfect Blowout Styling Creme

Kenra Perfect Blowout Styling Creme

2.  Kenra Perfect Blowout Crème ($17)  I LOVE LOVE LOVE this styling cream!  It leaves my hair so soft and full…it truly makes for a salon-worthy blowout. I don’t even need to use my flat iron because this cream smooths the hair shaft without making my fine hair limp with weight. If I did want to use my styling tools this cream would be a bonus, because it gives thermal protection up to 450 degrees. Combined with the Thickening Glaze I know I am in for a great hair day. To keep the look all day long I add in one more ‘perfect blowout’ ingredient, the Fast-Dry Hairspray.

Get a perfect blowout with the dynamic trio from Kenra Professional Hair Care!

Get a perfect blowout with the dynamic trio from Kenra Professional Hair Care!

3.  Kenra Fast Dry Hairspray ($17) is an impressive hairspray that doesn’t have a ‘hairspray’ scent and doesn’t get all flaky or crunchy. I have a problem with hairspray build up and I can’t stand a spray that makes my hair stiff. At the same time. with my probably too-long layers. my style goes flat after a few hours if I don’t use something with substantial holding power. It’s so difficult to find a happy medium, but Kenra’s Fast Dry Hairspray definitely does the trick. The spray comes out super fine, and this can be used as a prepping spray for styling tools since it gives thermal protection up to 450 degrees. It doesn’t build up or change hair texture, so when I use the Thickening Glaze and the Perfect Blowout Styling Creme on damp hair, then spray my blown dry ‘do with the Fast Dry Hairspray, I end up with incredibly smooth, soft, volumized hair that lasts all day long.

I am very, very impressed with Kenra Professional and definitely want to try more from this line.  If you are always on the hunt for a perfect blowout, I think this trio from Kenra will be your answer.  You can find Kenra at Ulta Stores and Ulta.com.  – Lisa

*sent for editorial consideration, affiliate links

Let your individual style shine through with Wella EIMI #beautybrands

Wella EIMIIt’s been forever since I’ve tried the Wella brand but I certainly remember it was a big favorite back in the day.  Recently Beauty Brands sent me several products to test from the new Wella EIMI hair care collection. The EIMI collection is all about helping you express your individuality through your hair, with styling products that range from smoothing serums to maximum hold hairsprays.

Wella Root Shoot

Wella Root Shoot Precise Root Mousse

The coolest product of the four I tested is the Wella EIMI Root Shoot Precise Root Mousse ($19).

Lifts roots
– Gives hair natural-looking body
– Offers low to medium hold
– Has precise spray applicator
– Easy to use

This is a volumizing mousse that truly gives hair lots of body and lift. The ‘precision applicator’ nozzle is small so you can point it directly at your roots when hair is damp. Then, just smooth it in, and blow dry – or even air dry – for a nice body boost. It even works on long hair without layers. Great stuff.

Wella Dry Me Dry Shampoo

Wella Dry Me Dry Shampoo

I love dry shampoo so I was very excited to test the Wella EIMI Dry Me Dry Shampoo ($19).

Refreshes hair
– Absorbs oil
– Adds volume
– Provides a matte texture
– Offers Hold Level 1
– Contains tapioca starch

What I like about this dry shampoo is it not only absorbs oil so I don’t have to shampoo as often, it doesn’t leave hair stiff with too much texture. Plus it’s a nice big bottle so it doesn’t run out quickly.

Wella Sugar Lift Sugar Spray

Wella Sugar Lift Sugar Spray

I have tried many, many salt sprays, but a sugar spray? Something totally new to me. Wella EIMI Sugar Lift Sugar Spray For Voluminous Texture ($19) is a light spray that –

Has high holding power
– Boosts body and volume for lifted locks
– Texturizes hair
– Leaves hair shiny
– Made with sugar that doesn’t weigh hair down

I think it works best on wavy or curly hair for more body and texture.  It doesn’t give that dry, sort of crunchy texture that salt sprays do. It’s more of a shiny, softer texture that doesn’t weigh down fine hair. It can be used on damp or dry hair, although for me I get the best results on damp hair that I then scrunch for soft, pretty waves.

Wella Perfect Me Lightweight BB Lotion

Wella Perfect Me Lightweight BB Lotion

Ok, so a BB lotion for hair? Wella EIMI Perfect Me Lightweight BB Lotion ($19) is a hair serum that –

Infuses dry hair with moisture
– Repairs damaged strands
– smooths strands
– Tames flyaways
– Boosts shine
– Protects hair from heat styling

Similar to a BB cream for skin, this BB lotion seems to do a little bit of everything. It moisturizes hair, smooths frizziness, and protects it from heat styling.  It doesn’t give any hold but it does pamper hair!

The Wella from back in the day has definitely changed and is now a real player in the hair styling arena. Head on over to Beauty Brands to take a look at the EIMI line, as well as tons of other makeup, skin care, and bath and body lines.  – Lisa

*received for editorial consideration

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