For some reason when I say the name of Benefit’s newest concealer (Fake Up) I just keep hearing Michael Jackson in my head singing “Beat It”. I think that’s apropos though for a concealer since the goal to use a concealer is to beat the darkness or redness or whatever it is that needs to be concealed.
Benefit Fake Up Concealer is different than any other concealer I own. First it’s meant to be used only underneath your eyes. Second it consists of two textures, the concealer is a core inside a moisturizing serum that Benefit created. This outer core is made up of Vitamin E and apple seed extract which help diffuse the lines and hydrate your undereye area. It comes in just 3 colors which limits its audience and is $24 which is a little steep for the amount of product it contains.
I bought this at Ulta (during a 20% off event) in 01 Light. On my hand this appears very yellow and I almost walked away but a lemming is a lemming and I put it in my little Ulta basket. On my eyes though I don’t really see that yellow so I’m glad about that. The tone is light but not white-light. It blends very well under my eyes so it does conceal.
What I like about Fake Up (actually I keep calling it ‘Fake It’ when I’m not calling it Beat It) is that it moisturizes under my eyes and it doesn’t cake. I always have to reapply it at the end of the day but it lasts for most of the day without creasing. My eyes don’t look or feel dry when I’m wearing this. I like this as part of my arsenal of weapons against the dark circles under my eye but only as part of my arsenal. If you have super dark circles under your eyes, I don’t think this is going to cut it for you. But if they are light or moderate then it’s worth a try. I’ve been using mine almost every day since I bought it so I know I like it. I think it’s a product I might actually use up and that never happens! — Marcia