Enter the world of Beth Bender Beauty (giveaway inside!!)

What sets Beth Bender Beauty apart is their claim to fame – they are the first company that invented eye stencils and smokey eye stencils. The company has been around since 2005 and keeps creating new products to make our eyes look more inspiring.

Beth invented one of the most innovative eye makeup tools to hit the beauty industry in a decade. Her revolutionary Eye Makeup Stencils are favored by customers and makeup artists as one of the best eyeliner tools for creating eyeliner and eye makeup looks effortlessly. All of the eye makeup stencils that Beth Bender Beauty has created fit all eye shapes and sizes, and are only available on bethbenderbeauty.com

What makes Beth Bender Beauty more exciting is the way they are branching out with new products too as you’ll see from today’s review.


Starting with the iconic and original Cat Eyeliner Stencil and Smokey Eye Liner Stencil since that’s what gave Beth Bender Beauty its great reputation. After all you’ve heard about this stencil set you’d expect the price to be sky high but it’s on sale for $14 (from $18) and includes both stencils.

Cat Eyeliner Stencil and Smokey Eye Liner Stencil

These stencils are made of plastic yet they are flexible making them suit any eye shape or size. You can use them to create anything from a simple eyeliner (top and/or bottom) as well as what often gives us trouble – the perfect cat eyeliner. Using the cat eyeliner stencil, which is reversible, hold the plastic stencil in place and use a powder shadow to outline the look you want. Remove it and go over the powder with your choice of liner: liquid, gel, or more powder.

By starting with a light hand and a shadow you can play around more easily than if you started directly with your gel or liquid liner. Just like you are “coloring” you are outlining and then coming back to fill in. Their tip is not to use a pencil to start this process but you can finish with your favorite pencil liner.

Beth Bender Eyeliner Stencil for Cat Eye and/or winged eyeliner look

The smokey eye is easy to create with that stencil. You fill in with the color of your choice and then go back to line.

At first you are going to feel like you are all thumbs with these two stencils but with practice you’ll get the hang of holding one in place to line with. Don’t try to line perfectly right away, outline first and then go back and set it with your favorite. The makeup stencils wash easily so that you can reuse them as often as you want.

Beth Bender Smokey Eye stencil in use

Much easier for me to use are the removable EYE CANDY EYELINER STENCILS ($9.99) that have a gentle adhesive. For these I don’t need an extra pair of hands since they adjustable.

Beth Bender Beauty Eye Candy removable stencils

Start with gently removing one of the two stencils off the sheet (in this package there are 16 sheets so 32 stencils). You’ll need to figure out which eye it’s for since they aren’t reversible. Apply it and move it around until you have the thickness and shape you want. Then go to town with your eyeliner. This is where you can really have fun since you can use one or more colors for your look. If you get color on the stencil it’s no big deal as your liner will still look fine once removed.

Beth Bender Beauty Eye Candy removable stencils
Beth Bender Beauty Eye Candy removable stencils
Beth Bender Beauty Eye Candy removable stencils

Watching this video helped me to see how to apply and use the stencils properly. I advise you to follow the directions of lifting them up by the rounded corner since I ruined one by lifting it by the pointy end. Also I do start with it on my hand to remove some of the stickiness. Smooth it down once you have it in place then go to town with your liner or shadow.

Beth Bender Eye Candy stencil
Beth Bender Eye Candy stencil PLACE
Beth Bender Eye Candy stencil FILL
Beth Bender Eye Candy stencil PEEL OFF
Beth Bender Eye Candy stencils – looks

These are available in several size packages. The Eye Candy Starter pack has 16 stencil sheets for $9.99. All Eyes on You is a smaller starter pack for $14. The Pro Pack has 30 sheets with 60 stencils for $22. The best deal though is the Eye Candy Deluxe Stencil Set on sale for $18.99 since that contains one Eye Candy Gentle Adhesive Eyeliner Stencil Starter Pack, one Smokey Eye Stencil (also does a cut crease), one Pro Medium Eyeshadow Brush and one Dome Shape Mini Liner Brush. And the grandmother of them all is the new The Eyes Have It ($35) which contains 2 Eye Candy Eyeliner Stencil Starter Packs, 1 Classic Angled Eyeliner Brush, 1 Medium Pro Shadow Brush, 1 All Over Fluff & Blender Brush, and 1 Long Wear Gel Liner in your choice of shades.

Even though the reason you know about BETH BENDER BEAUTY is their eyeliner stencils they’ve come out with 30 Highlighters that can be used as blush or highlighter. The Sweet Cheeks Highlighters can be purchased individually in palette form ($14), in a great compact ($20), or in premade palettes ($30).

Beth Bender Sweet Cheeks Highlighter in Pixie Dust

Pixie Dust is a champagne highlighter that comes in a sleek, black mirrored compact adorned with an authentic Swarovski crystal. “This color has the perfect amount of shimmer, sheen, and sparkle and can light up a complexion in an instant. Perfect for fair to medium skin tones.”

Beth Bender Sweet Cheeks Highlighter in PikNik

PikNik is a peach blush or highlighter that is infused with just the right amount of 24 karat gold, iridescent apricot, and a touch of gold dust for good measure. These are beautiful soft highlighters that last well. The texture of them is wonderful and they apply easily.

Beth Bender Beauty Sweet Cheeks Highlighters, fan brush and satin pouch

When you buy a Sweet Cheeks Highlighter you receive the compact as well as 1 Pro Fluff Highlighter Brush, 1 Beth Bender Beauty Satin Travel Pouch. ALL BETH BENDER BEAUTY HIGHLIGHTERS ARE: VEGAN, CRUELTY FREE,TALC FREE, PARABEN FREE, SULFATE FREE, PHTHALATES FREE.

Now for the giveaway information – we will have 3 winners in total. Look at these sets to decide which one strikes your fancy

Beth Bender Beauty Prize One

Prize one winner will get a Eye Candy Starter Pack along with a Beth Bender Espresso Gel Eyeliner.

Beth Bender Beauty Prize Two

Prize Two’s winner will receive an Eye Candy Starter Pack along with 3 Beth Bender Brushes for eye makeup.

Beth Bender Beauty Prize Three

Prize Three contains two Sweet Cheeks Highlighters, a fan brush for application and the Beth Bender Satin Pouch.

Now what’s your favorite? Enter the giveaway from now through April 9th at 11:59 p.m. ET. Giveaway is open to US and Canada but the Sweet Cheeks prize 3 is US only because it’s so fragile. Be sure you are an email subscriber and you comment if you want to be eligible. Almost every giveaway we run I have to eliminate someone for not commenting. Thanks to Beth Bender Beauty for supplying extra products for our anniversary giveaway.  —  Marcia

a Rafflecopter giveaway


  1. Anita Duvall | 1st Apr 18

    3, 2, 1 for me. Thanks!

  2. 409cope | 2nd Apr 18

    I would love prize #1 or secondly #2. Thanks

  3. Tabitha | 2nd Apr 18

    I’d really like to try these eyeliner stencils.

  4. Adriana | 2nd Apr 18


  5. Shannon | 2nd Apr 18

    I like prize #2 the best. Then #1 and then #3.

  6. Bailey | 3rd Apr 18

    The Eye Candy stencils look interesting. I can usually do winged liner, but on the off days they would come in handy.

  7. Amna P. | 3rd Apr 18

    I’d love to win the eyeliner stencils, any would do 😀

  8. patricia caradonna | 3rd Apr 18

    The Eye Candy stencils look fun.

  9. Dianne Robbins | 4th Apr 18

    I need the Cat Eyeliner Stencil and Smokey Eye Liner Stencil in my life. 2, 3, then 1 are my faves.

  10. Tiffany Hook | 4th Apr 18

    I would love to win 1,2or 3 I like the all

  11. Linda | 4th Apr 18

    Prize 2 looks fab! Prize 1 is also great!

  12. Fan R. | 4th Apr 18

    I’d like to win 2 Eye Candy Starter Pack , but 1 & 3 is also great!

  13. ANNETTE Fisher | 5th Apr 18


  14. Kelly Love | 8th Apr 18

    I would like prize #3 the most, then I would like prize#2 next, and prize#1 lastly. Thank you for this amazing giveaway opportunity!

  15. Nicole Martin | 8th Apr 18

    3, 2, 1… They are all great prizes! Thank you!!

  16. Chris L | 8th Apr 18

    would like 3,2,1

  17. Jennifer Williams | 8th Apr 18

    My favorite is #1, then 2 and 3. I’d love to try the stencils!

  18. kesha | 9th Apr 18

    I like 2,3, then 1

  19. samantha schreiner | 9th Apr 18

    I like all these prizes, but if I have to choose 2.3.1

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